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ByterACADEMY

Digital marketing education built by a real London agency. Learn the strategies we use for hospitality and lifestyle brands every day.

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Curriculum

Learning Courses

15 structured courses covering every aspect of digital marketing. Start with Foundations for free, then unlock everything with Pro.

15Courses
460Lessons
309+Hours

Foundations

Master the fundamentals of digital marketing — from core concepts to building your first strategy.

31 lessons · ~14 hrsFree

Social Media Mastery

Dominate every major social platform with proven strategies for growth, engagement, and conversions.

40 lessons · ~17 hrs

Content Creation

Create scroll-stopping content — copy, visuals, video, and strategy that drives real results.

38 lessons · ~16 hrs

Paid Advertising

Run profitable ad campaigns across Meta, Google, TikTok, and LinkedIn with confidence.

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36 lessons · ~16 hrs

SEO & Web

Get found online — master search engine optimisation, local SEO, and conversion-focused web design.

30 lessons · ~14 hrs

Email & CRM

Build lasting customer relationships with email marketing, CRM systems, and automation.

25 lessons · ~12 hrs

Hospitality Marketing

Marketing strategies built specifically for restaurants, hotels, and hospitality businesses.

26 lessons · ~13 hrs

AI-Powered Marketing

Harness AI tools to supercharge your content, ads, automation, and strategy.

29 lessons · ~13 hrs
📚

Analytics & Data

Master marketing analytics, Google Analytics 4, data visualisation, attribution modelling, and predictive analytics to make smarter marketing decisions.

33 lessons · ~31 hrs
📚

Influencer Marketing

Learn to find, vet, and partner with influencers. Build campaigns that deliver measurable ROI across Instagram, TikTok, YouTube, and LinkedIn.

26 lessons · ~24 hrs
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E-commerce Marketing

Drive online sales with product page optimisation, shopping ads, marketplace strategies, retention programmes, and e-commerce analytics.

31 lessons · ~29 hrs
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PR & Communications

Master public relations, media outreach, crisis management, event marketing, and brand communications to build authority and trust.

25 lessons · ~24 hrs
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Video Marketing Masterclass

Master video strategy, production, YouTube marketing, short-form content, and video advertising to dominate the most engaging content format.

34 lessons · ~32 hrs
📚

Branding Deep Dive

Build a powerful brand from strategy to execution. Cover brand positioning, visual identity, tone of voice, and brand measurement.

25 lessons · ~24 hrs
📚

Freelance & Agency Building

Start and scale a marketing freelance business or agency. Cover client acquisition, pricing, proposals, operations, and scaling strategies.

31 lessons · ~29 hrs