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PA404: Analytics & Optimisation — Byter Academy

← 💰 Paid Advertising

PA404

Analytics & Optimisation

Track, measure, and optimise your ad spend for maximum ROAS.

6 lessons·~96 mins to complete

Lessons

Introduction to Marketing Analytics

Interactive · 15 mins

Google Analytics 4 Essentials

Interactive + Quiz · 18 mins

Tracking Conversions and Attribution

Interactive · 15 mins

A/B Testing Your Ads

Interactive · 15 mins

ROAS, CPA, and Budget Optimisation

Interactive + Quiz · 18 mins

Building Performance Dashboards

Interactive + Quiz · 15 mins